Über mich
Hi, I'm Sridhar, a Product and UI/UX Designer who builds digital products that feel powerful, joyful and functional without feeling complicated. I work end to end across mobile and web, from user research and flows to polished, high fidelity interfaces and interactive prototypes. What I do for clients: 1. UI/UX Design - Wireframing, prototyping, high fidelity UI, design systems, interaction design, typography, iconography, and usability testing such A/B testing through moderated and unmoderated approaches. 2. Web and Landing Page Design - Conversion focused landing pages, marketing sites, and responsive web design built in Figma and AI. 3. Product Design (Mobile and Web Apps) - End to end design for SaaS, health tech, and multi sided B2B/B2C platforms, including MVP definition and core user journeys 4. UX Research - User interviews, usability testing (moderated and unmoderated), A/B testing, heuristic evaluation, card sorting, and turning insights into actionable design decisions 5. Information Architecture - Site mapping, user flows, navigation, and content strategy 6. Design Systems - Reusable component libraries, design patterns, and scalable UI foundations A few results I'm proud of: A 40% increase in user task completion for a health tracking platform, a 70% lift in engagement for a self therapy app through persuasive design, and a B2B/B2C platform spanning 4 user types and 100+ screens shaped alongside founders and stakeholders. Working with AI: I integrate AI assisted workflows (Claude, GPT, Gemini, Figma AI/Figma Make, Base44) to explore ideas faster, generate flows and interface directions, and ship interactive prototypes, including one used in investor presentations. I'm especially excited by no code, AI native, and creator focused tools that make building accessible to more people.
Skills
Expert:in
Fortgeschritten
Grundkenntnisse
Portfolio
weDISCOVR platform
HMTP Biotech Support website design
Covered Mobile app design
Jellymind mental health app design
Projekte
Website design and implementation hand off for HMTP Biotech Support Services
HMTP Biotech Support Services · bis zu 10 Mitarbeiter:innen
April 2026 — Mai 2026
HMTP Biotech Support Services approached me to design a professional website for their biotech consulting practice — one that would position them as a credible, authoritative partner in a highly specialised industry where trust drives every client decision.
The challenge was clear: translate deep scientific expertise and a strong portfolio of institutional work into a digital presence that feels as rigorous and reliable as the services they deliver. Generic templates wouldn't cut it. Their prospective clients — research institutions, biotech firms, and life-science stakeholders, needed to land on the site and immediately sense competence, precision, and proven experience.
I designed a clean, modern interface built around clarity and credibility. Every section was crafted with intent: a strong hero that communicates their value proposition within seconds, structured service pages that articulate complex offerings in accessible language, and a portfolio showcase that highlights their work across reputable institutions as social proof. Typography, spacing, and a refined colour system were chosen to reinforce a sense of scientific professionalism without feeling cold or clinical.
The outcome is a website that does more than look polished, it actively builds trust, qualifies the right leads, and supports HMTP's growth by converting visitors into serious enquiries.
weDISCOVR Platform
weDISCOVR Inc. · bis zu 10 Mitarbeiter:innen
September 2025 — März 2026
Introduction -
weDISCOVR is an early-stage Event-tech startup building a multi-sided mobile platform that enables artists, musicians, and event organizers to host pop-up events across Berlin and other cities. Sridhar was approached directly by the CEO to design the entire MVP, which connects four distinct user types:
- Ambassadors — artists and event organizers who create the events
- Spaces — venues that co-host events and benefit from increased foot traffic and additional revenue
- Brands — companies that sponsor events, sell products on-site, and capture user-generated content for experiential marketing
- Explorers — the audience attending the events
The platform's core value lies in connecting these groups within a single ecosystem, where each side gains measurable benefit from participation.
My role as the designer -
As the sole designer on an early-stage team, Sridhar was responsible for the end-to-end design of the MVP, from conceptualizing core features and establishing the visual language, through to delivering high-fidelity mobile screens based on the initial brief.
Working closely with the CEO and Product Manager, he led:
- Information architecture across all four user types
- User journeys and user flows tailored to the distinct needs of each persona
- Iterative screen design, progressing from low-fidelity wireframes to high-fidelity UI
- Usability testing with real customer segments to surface navigation issues and refine the experience before handoff
Berufserfahrungen
Freelance UI/UX Designer · Teilzeit
HMTP Biotech Support services
April 2026 — Mai 2026
Fouding Freelance UI/UX Designer · Vollzeit
weDISCOVR · IT, Software und Telekommunikation · bis zu 10 Mitarbeiter:innen
September 2025 — Mai 2026
UI/UX Design Intern · Praktikum
Hijeevan · Gesundheit und Soziales · bis zu 10 Mitarbeiter:innen
Oktober 2021 — Februar 2022
